Why online communication with your tribe is vital to retention & growing your church.
Now that you are working to grow your audience you have to focus on retention. Are your events drawing smaller and smaller crowds? Are your groups falling apart? Are tithes/donations down? Do you hear things like, “I would have come if I’d only known”, “The group just kind of drifted apart”, or “I never carry cash or my checkbook anymore”?
Obviously, churches can’t grow if they’re losing members and participation. Again, your online communication is key, to not only retention, but getting your community to engage.
This is where a strong online presence can be a godsend (pardon the pun)! An online calendar with regular social media posts can help your events fill up again. Moving groups to both real world and online can increase participation. Adding the ability to take donations online can increase your tithes and expand your operational budget.